Executive Director of the African Fine Coffees Association (AFCA), an organization that promotes the production and export of high-quality coffees in Africa. Gatali has extensive experience in the coffee sector and focuses on improving agricultural practices and the quality of coffee produced on the continent.
During his leadership, he has emphasized the importance of African producing countries adding value to their coffee exports and developing effective marketing strategies to maximize their income.
In AFCA conferences, Gatali has highlighted that many African farmers do not receive adequate prices for their products due to a lack of knowledge and modern technologies. He advocates for collaboration among traders to establish production chains that facilitate the adoption of modern technologies and the transition from coffee bean exports to processed products.
Menu